Should I Do Webinars?
AdamsDrafting:
West Legalworks would like me to do webinars for them. I’m open to the idea.
I could do a series based on MSCD—maybe eight one-hour webinars. They’d be done live and then would be available on demand. Would doing MSCD webinars cause me to lose seminar business? I don’t think so. If you come to my seminars or invite me to give an in-house seminar, the odds are it’s because you want the immediacy and responsiveness that a seminar affords. The seminar audience would likely remain a constant, just as people continue to go to concerts to hear music they could purchase in recorded form.
But my seminar audience represents a tiny fraction of the potential audience. The webinars may be of interest to companies and law firms whose resources, or whose interest, doesn’t extend to having their personnel taking a day off work and perhaps incurring hotel and travel expenses in addition…